© Reuters. FILE PHOTO: A NIO ET5 car model and the NIO EP9 sports car are pictured at the NIO House, the showroom of the Chinese premium smart electric vehicle manufacture NIO Inc. in Berlin, Germany August 17, 2023. REUTERS/Annegret Hilse/File Photo
(Reuters) – Chinese automaker Nio (NYSE:) is still “debating” a 2025 entry in North America, a top executive said on Thursday.
Speaking at Reuters Events Automotive USA 2023 conference, Ganesh Iyer, chief executive officer of Nio USA, said the company is considering “any kind of partnerships” in North America.
Nio also needs to build infrastructure before bringing electric vehicles to North America, he said.
Nio sees an “immersive user experience” as a differentiator for the brand, Iyer said.
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